Using rigorous creativity, we thrive within the most competitive multifamily real estate markets in the United States. Our team brings it to every project, every day. The big ideas. The elegant details. It all works together, driven by an entrepreneurial mindset and strategic process.
Get to know the experts who locate opportunities and unlock value by bringing their visions to life.
SVP, Marketing
VP, Marketing
VP, Marketing
Melanie Flaherty joined Carmel Partners in 2013, where she oversees branding, creative strategy and digital marketing with a focus on Carmel’s multifamily portfolio.
Previously, as Vice President, Marketing at Archstone, Ms. Flaherty led brand strategy and online marketing for 180+ luxury apartment communities in major metropolitan markets, including a pipeline of over 50 new development projects. Prior to real estate, Ms. Flaherty spent 13 years in brand management in the food industry. Ms. Flaherty headed marketing for Gardenburger (Wholesome & Hearty Foods), where she built the strategic plan and new products pipeline. Ms. Flaherty also spent eight years with ConAgra Foods, where she led the Hunt’s brand revitalization, including new products, new positioning, new website and a comprehensive loyalty program.
Ms. Flaherty received a Bachelor of Science degree in business from the University of Colorado, Boulder, and a Master of Business Administration degree with honors from Thunderbird School of Global Management.
Jen Bucktrout joined Carmel Partners in 2014. As Vice President, Marketing she is responsible for brand execution, property website architecture and functionality, leasing technology and Carmel’s corporate marketing.
Prior to joining Carmel, Ms. Bucktrout oversaw an extensive multifamily portfolio as a Regional Marketing Manager for Greystar. She developed marketing plans to drive leasing efforts, managed advertising campaigns and successfully brought new assets from lease-up to stabilization. Prior to her work at Greystar, Ms. Bucktrout worked on the creative agency side as an Account Strategist, where she handled creative workflow for both traditional and digital elements with a specialization in lifestyle brands, including multifamily real estate. Through her knowledge of website design and information architecture, she continues to evolve Carmel property websites and enhance online leasing through use of the latest technologies and property visualization.
Ms. Bucktrout earned her Bachelor of Arts in humanities from the University of South Florida.
Lacy Swindle joined Carmel Partners in 2014 and leads brand development and marketing for the Southern California and Denver developments, as well as digital initiatives for the portfolio.
Ms. Swindle has worked in multifamily marketing for over a decade. Prior to joining Carmel, she gained experience driving brand awareness and developing strategic digital plans for an extensive luxury multifamily portfolio at Irvine Company Apartment Communities. Additionally, Ms. Swindle spent a portion of her career specializing in content development, marketing analytics, and account management for several global brands.
She received a Bachelor of Science in business administration with an emphasis in advertising from the University of Southern California.